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How to Factory Reset Your Router

A factory reset wipes the router back to its default settings — useful when you forgot the password or the device is misbehaving.

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Quick answer

Locate the small RESET hole at the back of your router, insert a paperclip, and hold for 30 seconds while the router is powered on. Release; the lights will blink and the router reboots with factory defaults. You'll need to reconnect to the default Wi-Fi (printed on the sticker) and re-enter the admin password (usually admin / admin).

A factory reset returns your router to the exact state it had when you bought it. Every change you've ever made — custom Wi-Fi name, password, port forwards, parental controls, MAC filtering, firmware-saved profiles — is wiped. Use it as a last resort for unrecoverable lockouts, mysterious slowdowns, or before selling/donating the device.

WarningYou will lose all custom settings. If possible, log into the admin panel first and back up your configuration to a file. Most routers have a Backup & Restore section under the System or Maintenance menu.

Method 1 — Hardware reset (works on every router)

  1. Keep the router plugged in and powered on. Don't unplug it.
  2. Locate the small recessed button labelled RESET on the back or bottom — it's usually a tiny hole the size of a pinhead.
  3. Straighten a paperclip (or use the SIM tool from a phone) and gently press the button inside the hole.
  4. Hold for 30 seconds. The power and status LEDs will blink, then go dark, then come back on.
  5. Release the button. Wait 1–2 minutes for the full reboot.

Method 2 — The 30-30-30 method (stubborn models)

Some older or off-brand routers need a more aggressive reset. The "30-30-30" trick clears both the running config and the NVRAM:

  1. Hold the reset button for 30 seconds while the router is on.
  2. Still holding it, unplug the power and keep holding for another 30 seconds.
  3. Still holding, plug the power back in and hold for a final 30 seconds (90 seconds total).
  4. Release. Allow 2 minutes for full boot.
CaveatDo not use 30-30-30 on modern consumer routers (Linksys EA-series, Netgear Nighthawk, ASUS RT-AX, TP-Link Archer AX). The standard 30-second hold is enough and the longer method can put some models into an unrecoverable bootloader state.

Method 3 — Software reset (if you can still log in)

If the admin interface still loads but you want a clean slate without crawling behind furniture:

  1. Open the router login page (visit our home page for help finding the right IP).
  2. Sign in.
  3. Navigate to System Tools → Factory Defaults (TP-Link), Administration → Restore Factory Defaults (ASUS), Advanced → Administration → Backup Settings (Netgear), or similar.
  4. Click Restore. Wait for the router to reboot.

What changes after a reset

SettingResets to
Wi-Fi name (SSID)Default printed on the router sticker
Wi-Fi passwordDefault printed on the router sticker
Admin usernameadmin on most models
Admin passwordadmin, password, or blank on most models
Router IP address192.168.1.1 / 192.168.0.1 (varies by brand)
Port forwardingErased — must be re-created
Connected devices historyCleared
Firmware versionUnchanged — reset does not roll back firmware

After the reset — first 5 things to do

  1. Connect to the default Wi-Fi printed on the sticker (e.g. TP-Link_2A4F).
  2. Log into the admin panel with the default credentials.
  3. Change the admin password immediately — never leave it as default.
  4. Set your own Wi-Fi name and password (use at least 12 characters, mix letters/numbers/symbols).
  5. Check for firmware updates under System / Administration.

Troubleshooting

Nothing happens when I hold the button. Confirm the router is powered on — the reset button is inactive when the device is off. Hold for the full 30 seconds, even if the lights look unchanged at first.
Lights blink but I can't connect afterward. Forget the network on your device, scan again, and connect to the default SSID printed on the sticker. Your old Wi-Fi name is gone.
Router won't boot back up. Unplug the power, wait 60 seconds, plug back in. If it remains dark for more than 5 minutes, the reset may have failed mid-process — consult the manufacturer's recovery / TFTP procedure for your specific model.

Frequently asked questions

Will a factory reset fix slow Wi-Fi?
Sometimes — if the slowdown was caused by corrupted config or a runaway QoS rule. More often, slow Wi-Fi is caused by interference, distance, or ISP issues. Try restarting the router first; if that doesn't help, then reset.
Does resetting the router change my internet plan or ISP login?
No. The ISP authenticates your modem/router by MAC address or a PPPoE login stored on the device. After a reset you may need to re-enter the PPPoE username/password your ISP gave you, but your plan and public IP don't change.
How is a reset different from a reboot?
A reboot turns the router off and on, keeping all settings. A reset wipes settings back to factory defaults. Reboot first; reset only if rebooting doesn't fix the problem.
I forgot the admin password — will resetting help?
Yes. A factory reset restores the default admin credentials printed on the device sticker (typically admin / admin). This is the standard recovery path when you've lost the password.
Will I need to reconfigure my ISP-supplied modem-router combo?
Often yes. If the ISP pre-configured your device with PPPoE credentials or a specific VLAN tag, a factory reset removes them. Note the settings before resetting, or contact your ISP for the values before you start.